Friday, March 20, 2009

Top great logos used helvetica font .

Helvetica was developed in 1957 by Max Miedinger with Eduard Hoffmann at the Haas'sche Schriftgiesserei (Haas type foundry) of Münchenstein, Switzerland. Haas set out to design a new sans-serif typeface that could compete with Akzidenz-Grotesk in the Swiss market. Originally called Neue Haas Grotesk, it was created based on Schelter-Grotesk. The aim of the new design was to create a neutral typeface that had great clarity, had no intrinsic meaning in its form, and could be used on a wide variety of signage.
Helvetica is used on many companyies logos such as cars ,computer companies mobils companies food companies and air lines.

there are more companies used Helvetica font and it still the best choice for logos .

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